{"id":110,"date":"2024-02-09T02:21:07","date_gmt":"2024-02-09T02:21:07","guid":{"rendered":"https:\/\/generativeaiassociation.org\/?page_id=110"},"modified":"2026-10-30T12:47:48","modified_gmt":"2026-10-30T12:47:48","slug":"home","status":"publish","type":"page","link":"https:\/\/generativeaiassociation.org\/en\/","title":{"rendered":"Start"},"content":{"rendered":"<div class=\"wp-block-group has-text-color has-link-color genaia-seccion genaia-hero wp-elements-1 has-global-padding is-layout-constrained wp-container-core-group-is-layout-b10f9e28 wp-block-group-is-layout-constrained\" style=\"color:#ffffff;padding-top:80px;padding-right:24px;padding-bottom:56px;padding-left:24px\">\n<div class=\"wp-block-columns are-vertically-aligned-top genaia-hero-imagen is-layout-flex wp-container-core-columns-is-layout-d9753d1b wp-block-columns-is-layout-flex\" style=\"margin-top:0;margin-bottom:0\">\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:58%\">\n<p class=\"has-text-color wp-block-paragraph\" style=\"color:#4de0ff;font-family:Inter, sans-serif;font-size:12px;font-style:normal;font-weight:600;letter-spacing:0.12em;line-height:1.34;text-transform:uppercase\">Value proposition<\/p>\n\n\n\n<h1 class=\"wp-block-heading has-text-color\" style=\"color:#ffffff;margin-top:24px;margin-bottom:0;font-family:'Space Grotesk', sans-serif;font-size:clamp(27.894px, 1.743rem + ((1vw - 3.2px) * 2.094), 48px);font-style:normal;font-weight:700;letter-spacing:-0.02em;line-height:1.14\">We combine expert knowledge to provide input on decisions that shape the development of artificial intelligence in Spain and Europe.<\/h1>\n\n\n\n<p class=\"has-text-color wp-block-paragraph\" style=\"color:#a8afbf;margin-top:24px;margin-bottom:0;font-family:Inter, sans-serif;font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.417), 18px);line-height:1.56\">We integrate technology, business, society, and institutions to transform experience, research, and debate into independent judgment, the ability to engage in dialogue, and a solid foundation for decision-making.<\/p>\n\n\n\n<div class=\"wp-block-buttons has-link-color wp-elements-2 is-layout-flex wp-block-buttons-is-layout-flex\" style=\"margin-top:32px\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-text-color has-background wp-element-button\" href=\"https:\/\/generativeaiassociation.org\/en\/who-we-are\/\" style=\"border-radius:8px;color:#ffffff;background-color:#4550f8;padding-top:16px;padding-right:32px;padding-bottom:16px;padding-left:32px;font-family:Inter, sans-serif;font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.208), 16px);font-style:normal;font-weight:600\">Get to know GenAiA \u2192<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-top is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:42%\">\n<figure class=\"wp-block-image size-full has-custom-border\" style=\"margin-top:40px;margin-right:0;margin-bottom:0;margin-left:0\"><img loading=\"lazy\" decoding=\"async\" width=\"1000\" height=\"1360\" src=\"https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/09\/inicio-hero-luz-abstracta.jpg\" alt=\"Haz de luz azul y magenta sobre fondo oscuro, imagen abstracta de cabecera\" class=\"wp-image-1470\" style=\"border-radius:12px;aspect-ratio:4\/5;object-fit:cover\" srcset=\"https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/09\/inicio-hero-luz-abstracta.jpg 1000w, https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/09\/inicio-hero-luz-abstracta-221x300.jpg 221w, https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/09\/inicio-hero-luz-abstracta-753x1024.jpg 753w, https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/09\/inicio-hero-luz-abstracta-768x1044.jpg 768w\" sizes=\"auto, (max-width: 1000px) 100vw, 1000px\" \/><\/figure>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-text-color has-link-color genaia-seccion genaia-contexto wp-elements-3 has-global-padding is-layout-constrained wp-container-core-group-is-layout-8c5385e5 wp-block-group-is-layout-constrained\" style=\"color:#ffffff;padding-top:56px;padding-right:24px;padding-bottom:56px;padding-left:24px\">\n<div class=\"wp-block-group has-border-color genaia-contexto-panel is-layout-flow wp-block-group-is-layout-flow\" style=\"border-color:#2a2f45;border-style:solid;border-width:1px;border-radius:12px;padding-top:48px;padding-right:48px;padding-bottom:48px;padding-left:48px\">\n<div class=\"wp-block-columns are-vertically-aligned-center is-layout-flex wp-container-core-columns-is-layout-d9753d1b wp-block-columns-is-layout-flex\" style=\"margin-top:0;margin-bottom:0\">\n<div class=\"wp-block-column is-vertically-aligned-center is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:60%\">\n<p class=\"has-text-color wp-block-paragraph\" style=\"color:#4de0ff;font-family:Inter, sans-serif;font-size:12px;font-style:normal;font-weight:600;letter-spacing:0.12em;line-height:1.34;text-transform:uppercase\">The challenge<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-text-color\" style=\"color:#ffffff;margin-top:24px;margin-bottom:0;font-family:'Space Grotesk', sans-serif;font-size:clamp(22.041px, 1.378rem + ((1vw - 3.2px) * 1.454), 36px);font-style:normal;font-weight:500;letter-spacing:-0.02em;line-height:1.22\">Artificial intelligence is advancing faster than the frameworks with which companies and institutions can integrate it, govern it, and assess its impact.<\/h2>\n\n\n\n<p class=\"has-text-color wp-block-paragraph\" style=\"color:#a8afbf;margin-top:24px;margin-bottom:0;font-family:Inter, sans-serif;font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.417), 18px);line-height:1.56\">Spain and Europe need to combine technological capacity, innovation and competitiveness with governance, rights, security and responsibility.<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-vertically-aligned-center genaia-contexto-ideas is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:40%\">\n<div class=\"wp-block-group genaia-idea is-nowrap is-layout-flex wp-container-core-group-is-layout-6133c855 wp-block-group-is-layout-flex\" style=\"margin-top:0;margin-bottom:0\">\n<figure class=\"wp-block-image size-full is-resized\" style=\"margin-top:0;margin-bottom:0\"><img decoding=\"async\" src=\"https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/09\/04_conexion.png\" alt=\"\" style=\"width:56px\"\/><\/figure>\n\n\n\n<p class=\"has-text-color wp-block-paragraph\" style=\"color:#ffffff;margin-top:0;margin-bottom:0;font-family:'Space Grotesk', sans-serif;font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.625), 20px);font-style:normal;font-weight:500;line-height:1.4\">Interlocution<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group genaia-idea is-nowrap is-layout-flex wp-container-core-group-is-layout-b525aae6 wp-block-group-is-layout-flex\" style=\"margin-top:32px;margin-bottom:0\">\n<figure class=\"wp-block-image size-full is-resized\" style=\"margin-top:0;margin-bottom:0\"><img decoding=\"async\" src=\"https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/09\/10_think_tanks_colaboracion.png\" alt=\"\" style=\"width:56px\"\/><\/figure>\n\n\n\n<p class=\"has-text-color wp-block-paragraph\" style=\"color:#ffffff;margin-top:0;margin-bottom:0;font-family:'Space Grotesk', sans-serif;font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.625), 20px);font-style:normal;font-weight:500;line-height:1.4\">Independent criterion<\/p>\n<\/div>\n\n\n\n<div class=\"wp-block-group genaia-idea is-nowrap is-layout-flex wp-container-core-group-is-layout-b525aae6 wp-block-group-is-layout-flex\" style=\"margin-top:32px;margin-bottom:0\">\n<figure class=\"wp-block-image size-full is-resized\" style=\"margin-top:0;margin-bottom:0\"><img decoding=\"async\" src=\"https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/09\/12_europa_influencia.png\" alt=\"\" style=\"width:56px\"\/><\/figure>\n\n\n\n<p class=\"has-text-color wp-block-paragraph\" style=\"color:#ffffff;margin-top:0;margin-bottom:0;font-family:'Space Grotesk', sans-serif;font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.625), 20px);font-style:normal;font-weight:500;line-height:1.4\">Spain + Europe<\/p>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-text-color has-link-color genaia-seccion wp-elements-4 has-global-padding is-layout-constrained wp-container-core-group-is-layout-8c5385e5 wp-block-group-is-layout-constrained\" style=\"color:#ffffff;padding-top:56px;padding-right:24px;padding-bottom:56px;padding-left:24px\">\n<p class=\"has-text-color wp-block-paragraph\" style=\"color:#4de0ff;font-family:Inter, sans-serif;font-size:12px;font-style:normal;font-weight:600;letter-spacing:0.12em;line-height:1.34;text-transform:uppercase\">The role of GenAiA<\/p>\n\n\n\n<div class=\"wp-block-columns genaia-papel is-layout-flex wp-container-core-columns-is-layout-e17b4c04 wp-block-columns-is-layout-flex\" style=\"margin-top:0\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<h2 class=\"wp-block-heading has-text-color\" style=\"color:#ffffff;margin-top:24px;margin-bottom:0;font-family:'Space Grotesk', sans-serif;font-size:clamp(22.041px, 1.378rem + ((1vw - 3.2px) * 1.454), 36px);font-style:normal;font-weight:500;letter-spacing:-0.02em;line-height:1.22\">GenAiA transforms fragmented knowledge into collective capacity to organize the conversation, provide criteria for decision-making, and contribute to defining the artificial intelligence agenda.<\/h2>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:50%\">\n<div class=\"wp-block-group genaia-papel-texto has-global-padding is-content-justification-left is-layout-constrained wp-container-core-group-is-layout-838e61bd wp-block-group-is-layout-constrained\" style=\"margin-top:24px;margin-bottom:0\">\n<p class=\"has-text-color wp-block-paragraph\" style=\"color:#a8afbf;margin-top:0;margin-bottom:0;font-family:Inter, sans-serif;font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.417), 18px);line-height:1.56\">We identify the issues that require attention, connect technical, business, social, and institutional perspectives, and structure the debate to distinguish relevant trends, priorities, and positions.<\/p>\n\n\n\n<p class=\"has-text-color wp-block-paragraph\" style=\"color:#a8afbf;margin-top:24px;margin-bottom:0;font-family:Inter, sans-serif;font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.417), 18px);line-height:1.56\">Through the AI Research Lab, reports and studies, Think Tanks, specialized analysis, our expert community and dialogue spaces, we transfer that work to companies, institutions and actors involved in decisions about the development and application of AI.<\/p>\n\n\n\n<p class=\"has-text-color wp-block-paragraph\" style=\"color:#a8afbf;margin-top:24px;margin-bottom:0;font-family:Inter, sans-serif;font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.417), 18px);line-height:1.56\">Our institutional independence and technological agnosticism allow us to do so from our own rigorous position, not subordinate to suppliers or particular interests.<\/p>\n\n\n\n<div class=\"wp-block-buttons has-link-color wp-elements-5 is-layout-flex wp-block-buttons-is-layout-flex\" style=\"margin-top:40px\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-text-color has-background wp-element-button\" href=\"https:\/\/generativeaiassociation.org\/en\/what-we-do\/\" style=\"border-radius:8px;color:#ffffff;background-color:#4550f8;padding-top:16px;padding-right:32px;padding-bottom:16px;padding-left:32px;font-family:Inter, sans-serif;font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.208), 16px);font-style:normal;font-weight:600\">Discover how we work<\/a><\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-text-color has-link-color genaia-seccion wp-elements-6 has-global-padding is-layout-constrained wp-container-core-group-is-layout-8c5385e5 wp-block-group-is-layout-constrained\" style=\"color:#ffffff;padding-top:56px;padding-right:24px;padding-bottom:56px;padding-left:24px\">\n<p class=\"has-text-color wp-block-paragraph\" style=\"color:#4de0ff;font-family:Inter, sans-serif;font-size:12px;font-style:normal;font-weight:600;letter-spacing:0.12em;line-height:1.34;text-transform:uppercase\">Priority areas<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-text-color\" style=\"color:#ffffff;margin-top:24px;margin-bottom:0;font-family:'Space Grotesk', sans-serif;font-size:clamp(22.041px, 1.378rem + ((1vw - 3.2px) * 1.454), 36px);font-style:normal;font-weight:500;letter-spacing:-0.02em;line-height:1.22\">Four founding objectives guide our work<\/h2>\n\n\n\n<div class=\"wp-block-columns genaia-objetivos-inicio is-layout-flex wp-container-core-columns-is-layout-20b2a9c4 wp-block-columns-is-layout-flex\" style=\"margin-top:40px\">\n<div class=\"wp-block-column has-text-color has-background has-border-color genaia-tarjeta is-layout-flow wp-block-column-is-layout-flow\" style=\"border-color:#e6e8ec;border-style:solid;border-width:1.5px;border-radius:12px;color:#090a21;background-color:#ffffff;padding-top:32px;padding-right:24px;padding-bottom:32px;padding-left:24px;flex-basis:25%\">\n<figure class=\"wp-block-image size-full is-resized genaia-icono-objetivo\" style=\"margin-top:-8px;margin-bottom:16px;margin-left:-8px\"><img loading=\"lazy\" decoding=\"async\" width=\"512\" height=\"512\" src=\"https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/09\/05_regulacion.png\" alt=\"\" class=\"wp-image-1401\" style=\"width:64px\" srcset=\"https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/09\/05_regulacion.png 512w, https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/09\/05_regulacion-300x300.png 300w, https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/09\/05_regulacion-150x150.png?crop=1 150w\" sizes=\"auto, (max-width: 512px) 100vw, 512px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading has-text-color\" style=\"color:#090a21;margin-top:0;margin-bottom:16px;font-family:'Space Grotesk', sans-serif;font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.625), 20px);font-style:normal;font-weight:500;letter-spacing:-0.01em;line-height:1.34\">Ethics, responsibility and governance<\/h3>\n\n\n\n<p class=\"has-text-color wp-block-paragraph\" style=\"color:#6e7586;margin-top:0;margin-bottom:0;font-family:Inter, sans-serif;font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.208), 16px);line-height:1.6\">Promote responsible artificial intelligence.<\/p>\n<\/div>\n\n<div class=\"wp-block-column has-text-color has-background has-border-color genaia-tarjeta is-layout-flow wp-block-column-is-layout-flow\" style=\"border-color:#e6e8ec;border-style:solid;border-width:1.5px;border-radius:12px;color:#090a21;background-color:#ffffff;padding-top:32px;padding-right:24px;padding-bottom:32px;padding-left:24px;flex-basis:25%\">\n<figure class=\"wp-block-image size-full is-resized genaia-icono-objetivo\" style=\"margin-top:-8px;margin-bottom:16px;margin-left:-8px\"><img loading=\"lazy\" decoding=\"async\" width=\"512\" height=\"512\" src=\"https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/09\/13_educacion_sociedad_personas.png\" alt=\"\" class=\"wp-image-1611\" style=\"width:64px\" srcset=\"https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/09\/13_educacion_sociedad_personas.png 512w, https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/09\/13_educacion_sociedad_personas-300x300.png 300w, https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/09\/13_educacion_sociedad_personas-150x150.png?crop=1 150w, https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/09\/13_educacion_sociedad_personas-12x12.png 12w\" sizes=\"auto, (max-width: 512px) 100vw, 512px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading has-text-color\" style=\"color:#090a21;margin-top:0;margin-bottom:16px;font-family:'Space Grotesk', sans-serif;font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.625), 20px);font-style:normal;font-weight:500;letter-spacing:-0.01em;line-height:1.34\">Education and society<\/h3>\n\n\n\n<p class=\"has-text-color wp-block-paragraph\" style=\"color:#6e7586;margin-top:0;margin-bottom:0;font-family:Inter, sans-serif;font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.208), 16px);line-height:1.6\">Preparing people and organizations for transformation.<\/p>\n<\/div>\n\n<div class=\"wp-block-column has-text-color has-background has-border-color genaia-tarjeta is-layout-flow wp-block-column-is-layout-flow\" style=\"border-color:#e6e8ec;border-style:solid;border-width:1.5px;border-radius:12px;color:#090a21;background-color:#ffffff;padding-top:32px;padding-right:24px;padding-bottom:32px;padding-left:24px;flex-basis:25%\">\n<figure class=\"wp-block-image size-full is-resized genaia-icono-objetivo\" style=\"margin-top:-8px;margin-bottom:16px;margin-left:-8px\"><img loading=\"lazy\" decoding=\"async\" width=\"512\" height=\"512\" src=\"https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/09\/01_institucion.png\" alt=\"\" class=\"wp-image-1397\" style=\"width:64px\" srcset=\"https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/09\/01_institucion.png 512w, https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/09\/01_institucion-300x300.png 300w, https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/09\/01_institucion-150x150.png?crop=1 150w\" sizes=\"auto, (max-width: 512px) 100vw, 512px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading has-text-color\" style=\"color:#090a21;margin-top:0;margin-bottom:16px;font-family:'Space Grotesk', sans-serif;font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.625), 20px);font-style:normal;font-weight:500;letter-spacing:-0.01em;line-height:1.34\">Regulation and public agenda<\/h3>\n\n\n\n<p class=\"has-text-color wp-block-paragraph\" style=\"color:#6e7586;margin-top:0;margin-bottom:0;font-family:Inter, sans-serif;font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.208), 16px);line-height:1.6\">To contribute to informed and balanced regulation and public policies.<\/p>\n<\/div>\n\n<div class=\"wp-block-column has-text-color has-background has-border-color genaia-tarjeta is-layout-flow wp-block-column-is-layout-flow\" style=\"border-color:#e6e8ec;border-style:solid;border-width:1.5px;border-radius:12px;color:#090a21;background-color:#ffffff;padding-top:32px;padding-right:24px;padding-bottom:32px;padding-left:24px;flex-basis:25%\">\n<figure class=\"wp-block-image size-full is-resized genaia-icono-objetivo\" style=\"margin-top:-8px;margin-bottom:16px;margin-left:-8px\"><img loading=\"lazy\" decoding=\"async\" width=\"512\" height=\"512\" src=\"https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/09\/14_participacion_femenina_persona.png\" alt=\"\" class=\"wp-image-1612\" style=\"width:64px\" srcset=\"https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/09\/14_participacion_femenina_persona.png 512w, https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/09\/14_participacion_femenina_persona-300x300.png 300w, https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/09\/14_participacion_femenina_persona-150x150.png?crop=1 150w, https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/09\/14_participacion_femenina_persona-12x12.png 12w\" sizes=\"auto, (max-width: 512px) 100vw, 512px\" \/><\/figure>\n\n\n\n<h3 class=\"wp-block-heading has-text-color\" style=\"color:#090a21;margin-top:0;margin-bottom:16px;font-family:'Space Grotesk', sans-serif;font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.625), 20px);font-style:normal;font-weight:500;letter-spacing:-0.01em;line-height:1.34\">Diversity<\/h3>\n\n\n\n<p class=\"has-text-color wp-block-paragraph\" style=\"color:#6e7586;margin-top:0;margin-bottom:0;font-family:Inter, sans-serif;font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.208), 16px);line-height:1.6\">Promote a more diverse and representative artificial intelligence.<\/p>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-text-color has-link-color genaia-seccion wp-elements-7 has-global-padding is-layout-constrained wp-container-core-group-is-layout-8c5385e5 wp-block-group-is-layout-constrained\" style=\"color:#ffffff;padding-top:56px;padding-right:24px;padding-bottom:56px;padding-left:24px\">\n<p class=\"has-text-color wp-block-paragraph\" style=\"color:#4de0ff;font-family:Inter, sans-serif;font-size:12px;font-style:normal;font-weight:600;letter-spacing:0.12em;line-height:1.34;text-transform:uppercase\">Outstanding knowledge<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-text-color\" style=\"color:#ffffff;margin-top:24px;margin-bottom:0;font-family:'Space Grotesk', sans-serif;font-size:clamp(22.041px, 1.378rem + ((1vw - 3.2px) * 1.454), 36px);font-style:normal;font-weight:500;letter-spacing:-0.02em;line-height:1.22\">Evidence to understand what changes and what it implies<\/h2>\n\n\n\n<p class=\"has-text-color wp-block-paragraph\" style=\"color:#a8afbf;margin-top:24px;margin-bottom:0;font-family:Inter, sans-serif;font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.417), 18px);line-height:1.56\">Our own research, reports and analyses delve into the technological, business, regulatory and social changes that require an interpretation beyond the present.<\/p>\n\n\n\n<div class=\"wp-block-columns genaia-conocimiento-destacado is-layout-flex wp-container-core-columns-is-layout-20b2a9c4 wp-block-columns-is-layout-flex\" style=\"margin-top:40px\">\n<div class=\"wp-block-column has-text-color has-background has-border-color genaia-tarjeta is-layout-flow wp-block-column-is-layout-flow\" style=\"border-color:#e6e8ec;border-style:solid;border-width:1.5px;border-radius:12px;color:#090a21;background-color:#ffffff;padding-top:32px;padding-right:24px;padding-bottom:32px;padding-left:24px;flex-basis:33.33%\">\n<figure class=\"wp-block-image size-medium_large has-custom-border genaia-tarjeta-imagen\" style=\"margin-top:0;margin-right:0;margin-bottom:24px;margin-left:0\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"512\" src=\"https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2024\/01\/pexels-tara-winstead-8386440-768x512.jpg\" alt=\"Red de puntos de luz azul que se conectan sobre fondo oscuro\" class=\"wp-image-1002\" style=\"border-radius:8px;aspect-ratio:16\/9;object-fit:cover\" srcset=\"https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2024\/01\/pexels-tara-winstead-8386440-768x512.jpg 768w, https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2024\/01\/pexels-tara-winstead-8386440-300x200.jpg 300w, https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2024\/01\/pexels-tara-winstead-8386440-1024x683.jpg 1024w, https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2024\/01\/pexels-tara-winstead-8386440-1536x1024.jpg 1536w, https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2024\/01\/pexels-tara-winstead-8386440-2048x1365.jpg 2048w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><\/figure>\n\n\n\n<p class=\"has-text-color genaia-etiqueta-p wp-block-paragraph\" style=\"color:#4550f8;font-family:Inter, sans-serif;font-size:12px;font-style:normal;font-weight:600;letter-spacing:0.12em;line-height:1.34;text-transform:uppercase\"><span class=\"genaia-etiqueta\">Investigation<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading has-text-color\" style=\"color:#090a21;margin-top:16px;margin-bottom:16px;font-family:'Space Grotesk', sans-serif;font-size:clamp(15.747px, 0.984rem + ((1vw - 3.2px) * 0.86), 24px);font-style:normal;font-weight:500;letter-spacing:-0.01em;line-height:1.34\">AI Research Lab<\/h3>\n\n\n\n<p class=\"has-text-color wp-block-paragraph\" style=\"color:#6e7586;margin-top:0;margin-bottom:0;font-family:Inter, sans-serif;font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.208), 16px);line-height:1.6\">Our space for research, analysis and production of our own knowledge on strategic issues related to artificial intelligence.<\/p>\n\n\n\n<p class=\"has-text-color genaia-llamada-abajo wp-block-paragraph\" style=\"color:#4550f8;margin-top:16px;margin-bottom:0;font-family:Inter, sans-serif;font-size:14px;font-weight:600;line-height:1.5\"><a href=\"https:\/\/generativeaiassociation.org\/en\/ai-research-lab\/\">Enter the laboratory \u2192<\/a><\/p>\n<\/div>\n\n<div class=\"wp-block-column has-text-color has-background has-border-color genaia-tarjeta is-layout-flow wp-block-column-is-layout-flow\" style=\"border-color:#e6e8ec;border-style:solid;border-width:1.5px;border-radius:12px;color:#090a21;background-color:#ffffff;padding-top:32px;padding-right:24px;padding-bottom:32px;padding-left:24px;flex-basis:33.33%\">\n<figure class=\"wp-block-image size-medium_large has-custom-border genaia-tarjeta-imagen\" style=\"margin-top:0;margin-right:0;margin-bottom:24px;margin-left:0\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"382\" src=\"https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/05\/04-Mockup-Informe-768x382.png\" alt=\"Portada del informe \u00abImpacto de la IA en la estructura del empleo 2026-2030\u00bb sobre una mesa\" class=\"wp-image-1240\" style=\"border-radius:8px;aspect-ratio:16\/9;object-fit:cover\" srcset=\"https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/05\/04-Mockup-Informe-768x382.png 768w, https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/05\/04-Mockup-Informe-300x149.png 300w, https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/05\/04-Mockup-Informe-1024x509.png 1024w, https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/05\/04-Mockup-Informe-1536x764.png 1536w, https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/05\/04-Mockup-Informe-2048x1018.png 2048w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><\/figure>\n\n\n\n<p class=\"has-text-color genaia-etiqueta-p wp-block-paragraph\" style=\"color:#4550f8;font-family:Inter, sans-serif;font-size:12px;font-style:normal;font-weight:600;letter-spacing:0.12em;line-height:1.34;text-transform:uppercase\"><span class=\"genaia-etiqueta\">Report<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading has-text-color\" style=\"color:#090a21;margin-top:16px;margin-bottom:16px;font-family:'Space Grotesk', sans-serif;font-size:clamp(15.747px, 0.984rem + ((1vw - 3.2px) * 0.86), 24px);font-style:normal;font-weight:500;letter-spacing:-0.01em;line-height:1.34\">Impact of AI on the employment structure 2026-2030<\/h3>\n\n\n\n<p class=\"has-text-color wp-block-paragraph\" style=\"color:#6e7586;margin-top:0;margin-bottom:0;font-family:Inter, sans-serif;font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.208), 16px);line-height:1.6\">Report on automation, productivity and adaptation of the labor market in the 2026-2030 horizon.<\/p>\n\n\n\n<p class=\"has-text-color genaia-llamada-abajo wp-block-paragraph\" style=\"color:#4550f8;margin-top:16px;margin-bottom:0;font-family:Inter, sans-serif;font-size:14px;font-weight:600;line-height:1.5\"><a href=\"https:\/\/generativeaiassociation.org\/en\/informe-mercado-laboral-2026\/\">See the report \u2192<\/a><\/p>\n<\/div>\n\n<div class=\"wp-block-column has-text-color has-background has-border-color genaia-tarjeta is-layout-flow wp-block-column-is-layout-flow\" style=\"border-color:#e6e8ec;border-style:solid;border-width:1.5px;border-radius:12px;color:#090a21;background-color:#ffffff;padding-top:32px;padding-right:24px;padding-bottom:32px;padding-left:24px;flex-basis:33.33%\">\n<figure class=\"wp-block-image size-medium_large has-custom-border genaia-tarjeta-imagen\" style=\"margin-top:0;margin-right:0;margin-bottom:24px;margin-left:0\"><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"401\" src=\"https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/10\/genaia-think-tanks-portada-768x401.png\" alt=\"Silueta de una cabeza con un cerebro de circuitos sobre fondo estrellado y el r\u00f3tulo \u00abThink Tanks\u00bb\" class=\"wp-image-1691\" style=\"border-radius:8px;aspect-ratio:16\/9;object-fit:cover\" srcset=\"https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/10\/genaia-think-tanks-portada-768x401.png 768w, https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/10\/genaia-think-tanks-portada-300x157.png 300w, https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/10\/genaia-think-tanks-portada-1024x535.png 1024w, https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/10\/genaia-think-tanks-portada-18x9.png 18w, https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/10\/genaia-think-tanks-portada.png 1200w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><\/figure>\n\n\n\n<p class=\"has-text-color genaia-etiqueta-p wp-block-paragraph\" style=\"color:#4550f8;font-family:Inter, sans-serif;font-size:12px;font-style:normal;font-weight:600;letter-spacing:0.12em;line-height:1.34;text-transform:uppercase\"><span class=\"genaia-etiqueta\">Active Think Tank<\/span><\/p>\n\n\n\n<h3 class=\"wp-block-heading has-text-color\" style=\"color:#090a21;margin-top:16px;margin-bottom:16px;font-family:'Space Grotesk', sans-serif;font-size:clamp(15.747px, 0.984rem + ((1vw - 3.2px) * 0.86), 24px);font-style:normal;font-weight:500;letter-spacing:-0.01em;line-height:1.34\">AI regulation and ethics<\/h3>\n\n\n\n<p class=\"has-text-color wp-block-paragraph\" style=\"color:#6e7586;margin-top:0;margin-bottom:0;font-family:Inter, sans-serif;font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.208), 16px);line-height:1.6\">Translating the regulation and ethics of generative AI into practical criteria for deciding when, how and under what conditions it can be sustainably deployed in companies.<\/p>\n\n\n\n<p class=\"has-text-color genaia-llamada-abajo wp-block-paragraph\" style=\"color:#4550f8;margin-top:16px;margin-bottom:0;font-family:Inter, sans-serif;font-size:14px;font-weight:600;line-height:1.5\"><a href=\"\/en\/what-we-do\/#think-tanks\">Get to know the Think Tank \u2192<\/a><\/p>\n<\/div>\n<\/div>\n\n\n\n<p class=\"wp-block-paragraph\" style=\"margin-top:24px;margin-bottom:0;font-family:Inter, sans-serif;font-size:14px;font-style:normal;font-weight:600;line-height:1.5\"><a href=\"https:\/\/generativeaiassociation.org\/en\/ai-research-lab\/\">AI Research Lab<\/a> \u00b7 <a href=\"https:\/\/generativeaiassociation.org\/en\/informes-y-publicaciones\/\">Reports and publications<\/a> \u00b7 <a href=\"https:\/\/generativeaiassociation.org\/en\/articles\/\">Articles and analyses<\/a><\/p>\n\n\n\n<div class=\"wp-block-buttons has-link-color wp-elements-8 is-layout-flex wp-block-buttons-is-layout-flex\" style=\"margin-top:32px\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-text-color has-background wp-element-button\" href=\"https:\/\/generativeaiassociation.org\/en\/conocimiento\/\" style=\"border-radius:8px;color:#ffffff;background-color:#4550f8;padding-top:16px;padding-right:32px;padding-bottom:16px;padding-left:32px;font-family:Inter, sans-serif;font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.208), 16px);font-style:normal;font-weight:600\">Explore in depth \u2192<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-text-color has-link-color genaia-seccion wp-elements-9 has-global-padding is-layout-constrained wp-container-core-group-is-layout-8c5385e5 wp-block-group-is-layout-constrained\" style=\"color:#ffffff;padding-top:56px;padding-right:24px;padding-bottom:56px;padding-left:24px\">\n<p class=\"has-text-color wp-block-paragraph\" style=\"color:#4de0ff;font-family:Inter, sans-serif;font-size:12px;font-style:normal;font-weight:600;letter-spacing:0.12em;line-height:1.34;text-transform:uppercase\">Recent activity<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-text-color\" style=\"color:#ffffff;margin-top:24px;margin-bottom:32px;font-family:'Space Grotesk', sans-serif;font-size:clamp(22.041px, 1.378rem + ((1vw - 3.2px) * 1.454), 36px);font-style:normal;font-weight:500;letter-spacing:-0.02em;line-height:1.22\">News<\/h2>\n\n\n\n<style id=\"genaia-inicio-tarjetas\">\n\/* Inicio \u00b7 QA de tarjetas (Josefina 28-oct). Solo afecta a clases propias de esta p\u00e1gina. *\/\n\/* Cuatro objetivos: rejilla con subgrid para que icono, t\u00edtulo y texto queden a la misma altura en las cuatro *\/\n@media (min-width:782px){\n.genaia-objetivos-inicio{display:grid !important;grid-template-columns:repeat(4,minmax(0,1fr));column-gap:24px;row-gap:0}\n@supports (grid-template-rows:subgrid){\n.genaia-objetivos-inicio > .genaia-tarjeta{display:grid;grid-row:span 3;grid-template-rows:subgrid;row-gap:0;align-content:start}\n}\n}\n\/* Noticias: las dos consultas (1 prensa + 2 art\u00edculos) forman una sola rejilla de tres columnas iguales *\/\n.genaia-destacados-inicio{display:grid !important;grid-template-columns:minmax(0,1fr);gap:24px}\n.genaia-destacados-inicio > .wp-block-column,.genaia-destacados-inicio .wp-block-query,.genaia-destacados-inicio .wp-block-post-template,.genaia-destacados-inicio .wp-block-post-template > li{display:contents}\n.genaia-destacados-inicio .genaia-tarjeta{display:flex;flex-direction:column;height:auto;min-height:0 !important;margin:0}\n.genaia-destacados-inicio .genaia-tarjeta .wp-block-post-excerpt{flex:1 1 auto;display:flex;flex-direction:column}\n.genaia-destacados-inicio .genaia-tarjeta .wp-block-post-excerpt__more-text{margin-top:auto !important;padding-top:12px}\n@media (min-width:782px){\n.genaia-destacados-inicio{grid-template-columns:repeat(3,minmax(0,1fr));column-gap:24px;row-gap:0}\n@supports (grid-template-rows:subgrid){\n.genaia-destacados-inicio .genaia-tarjeta{display:grid;grid-row:span 6;grid-template-rows:subgrid;row-gap:0;align-content:start}\n.genaia-destacados-inicio .genaia-tarjeta > .wp-block-post-featured-image{grid-row:1}\n.genaia-destacados-inicio .genaia-tarjeta > :is(.genaia-etiqueta-tipo,.genaia-etiqueta-medio){grid-row:2;align-self:start}\n.genaia-destacados-inicio .genaia-tarjeta > .wp-block-post-date{grid-row:3}\n.genaia-destacados-inicio .genaia-tarjeta > .wp-block-post-title{grid-row:4}\n.genaia-destacados-inicio .genaia-tarjeta > .genaia-autoria{grid-row:5}\n.genaia-destacados-inicio .genaia-tarjeta > .wp-block-post-excerpt{grid-row:6}\n}\n}\n<\/style>\n\n\n\n<div class=\"wp-block-columns genaia-destacados-inicio is-layout-flex wp-container-core-columns-is-layout-a7c6caf8 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:33.33%\">\n<div class=\"wp-block-query is-layout-flow wp-block-query-is-layout-flow\"><ul class=\"columns-1 wp-block-post-template is-layout-grid wp-container-core-post-template-is-layout-c0092c17 wp-block-post-template-is-layout-grid\"><li class=\"wp-block-post post-1688 post type-post status-publish format-standard has-post-thumbnail hentry category-uncategorized tag-tipo-prensa tag-en-medios-capital-radio\">\n\n<div class=\"wp-block-group has-text-color has-background has-border-color genaia-tarjeta is-layout-flow wp-block-group-is-layout-flow\" style=\"border-color:#e6e8ec;border-style:solid;border-width:1.5px;border-radius:12px;color:#090a21;background-color:#ffffff;min-height:100%;padding-top:32px;padding-right:24px;padding-bottom:32px;padding-left:24px\"><figure style=\"margin-top:0;margin-bottom:24px\" class=\"wp-block-post-featured-image\"><a href=\"https:\/\/generativeaiassociation.org\/en\/articles\/capital-radio-entrevista-oscar-mendez-soto\/\" target=\"_self\" ><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"768\" src=\"https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/10\/capital-radio-oscar-mendez-gobernanza-trazabilidad-ia-768x768.jpg\" class=\"attachment-medium_large size-medium_large wp-post-image\" alt=\"\u00d3scar M\u00e9ndez Soto en Capital Radio: gobernanza, trazabilidad y futuro de la IA\" style=\"border-radius:8px;aspect-ratio:16\/9;width:100%;object-fit:cover;\" srcset=\"https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/10\/capital-radio-oscar-mendez-gobernanza-trazabilidad-ia-768x768.jpg 768w, https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/10\/capital-radio-oscar-mendez-gobernanza-trazabilidad-ia-300x300.jpg 300w, https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/10\/capital-radio-oscar-mendez-gobernanza-trazabilidad-ia-1024x1024.jpg 1024w, https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/10\/capital-radio-oscar-mendez-gobernanza-trazabilidad-ia-150x150.jpg?crop=1 150w, https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/10\/capital-radio-oscar-mendez-gobernanza-trazabilidad-ia-12x12.jpg 12w, https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/10\/capital-radio-oscar-mendez-gobernanza-trazabilidad-ia.jpg 1254w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><\/a><\/figure>\n\n\n<p class=\"has-text-color genaia-etiqueta-p genaia-etiqueta-tipo wp-block-paragraph\" style=\"color:#4550f8;margin-top:0;margin-bottom:8px;font-family:Inter, sans-serif;font-size:12px;font-style:normal;font-weight:600;letter-spacing:0.12em;line-height:1.34;text-transform:uppercase\"><span class=\"genaia-etiqueta\">Article<\/span><\/p>\n\n\n<div style=\"color:#4550f8;font-size:12px;font-family:Inter, sans-serif;font-style:normal;font-weight:600;line-height:1.34;text-transform:uppercase;letter-spacing:0.12em;margin-top:0;margin-bottom:8px\" class=\"taxonomy-post_tag has-link-color genaia-etiqueta-p genaia-etiqueta-medio wp-elements-10 wp-block-post-terms has-text-color\"><a href=\"https:\/\/generativeaiassociation.org\/en\/articles\/tag\/tipo-prensa\/\" rel=\"tag\">In the media<\/a><span class=\"wp-block-post-terms__separator\"> <\/span><a href=\"https:\/\/generativeaiassociation.org\/en\/articles\/tag\/en-medios-capital-radio\/\" rel=\"tag\">In the media \u00b7 Capital Radio<\/a><\/div>\n\n<div style=\"color:#6e7586;font-size:13px;font-family:Inter, sans-serif;line-height:1.5;margin-top:0;margin-bottom:16px\" class=\"wp-block-post-date has-text-color\"><time datetime=\"2026-10-08T17:11:34+00:00\">08\/10\/2026<\/time><\/div>\n<h3 style=\"color:#090a21;font-size:clamp(15.747px, 0.984rem + ((1vw - 3.2px) * 0.86), 24px);font-family:&#039;Space Grotesk&#039;, sans-serif;font-style:normal;font-weight:500;line-height:1.3;letter-spacing:-0.01em;margin-top:0;margin-bottom:8px\" class=\"has-link-color wp-elements-11 wp-block-post-title has-text-color\"><a href=\"https:\/\/generativeaiassociation.org\/en\/articles\/capital-radio-entrevista-oscar-mendez-soto\/\" target=\"_self\" >\u00d3scar M\u00e9ndez Soto on Capital Radio: governance, traceability and the future of AI<\/a><\/h3>\n\n<div style=\"color:#4550f8;font-size:14px;font-family:Inter, sans-serif;font-style:normal;font-weight:600;line-height:1.5;margin-top:0;margin-bottom:4px\" class=\"taxonomy-post_tag has-link-color genaia-autoria wp-elements-12 wp-block-post-terms has-text-color\"><a href=\"https:\/\/generativeaiassociation.org\/en\/articles\/tag\/tipo-prensa\/\" rel=\"tag\">In the media<\/a><span class=\"wp-block-post-terms__separator\"> <\/span><a href=\"https:\/\/generativeaiassociation.org\/en\/articles\/tag\/en-medios-capital-radio\/\" rel=\"tag\">In the media \u00b7 Capital Radio<\/a><\/div>\n\n<div style=\"color:#6e7586;font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.208), 16px);font-family:Inter, sans-serif;font-style:normal;font-weight:400;line-height:1.6;margin-top:0;margin-bottom:0\" class=\"has-link-color wp-elements-13 wp-block-post-excerpt has-text-color\"><p class=\"wp-block-post-excerpt__excerpt\">In his interview on Capital Radio&#039;s After Work program, \u00d3scar M\u00e9ndez Soto, president of GenAiA, analyzes the main challenges posed by the evolution of artificial intelligence and\u2026<\/p><p class=\"wp-block-post-excerpt__more-text\"><a class=\"wp-block-post-excerpt__more-link\" href=\"https:\/\/generativeaiassociation.org\/en\/articles\/capital-radio-entrevista-oscar-mendez-soto\/\">Read more \u2192<\/a><\/p><\/div><\/div>\n\n<\/li><\/ul>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\" style=\"flex-basis:66.67%\">\n<div class=\"wp-block-query is-layout-flow wp-block-query-is-layout-flow\"><ul class=\"columns-2 wp-block-post-template is-layout-grid wp-container-core-post-template-is-layout-adf75c76 wp-block-post-template-is-layout-grid\"><li class=\"wp-block-post post-1678 post type-post status-publish format-standard has-post-thumbnail hentry category-uncategorized tag-tipo-articulo tag-autoria-manuel-vigil\">\n\n<div class=\"wp-block-group has-text-color has-background has-border-color genaia-tarjeta is-layout-flow wp-block-group-is-layout-flow\" style=\"border-color:#e6e8ec;border-style:solid;border-width:1.5px;border-radius:12px;color:#090a21;background-color:#ffffff;min-height:100%;padding-top:32px;padding-right:24px;padding-bottom:32px;padding-left:24px\"><figure style=\"margin-top:0;margin-bottom:24px\" class=\"wp-block-post-featured-image\"><a href=\"https:\/\/generativeaiassociation.org\/en\/articles\/cinco-errores-empresas-implantar-agentes-ia\/\" target=\"_self\" ><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"512\" src=\"https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/10\/errores-empresas-agentes-ia-arquitectura-genaia-768x512.jpg\" class=\"attachment-medium_large size-medium_large wp-post-image\" alt=\"Los cinco errores que cometen las empresas al implantar agentes de IA\" style=\"border-radius:8px;aspect-ratio:16\/9;width:100%;object-fit:cover;\" srcset=\"https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/10\/errores-empresas-agentes-ia-arquitectura-genaia-768x512.jpg 768w, https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/10\/errores-empresas-agentes-ia-arquitectura-genaia-300x200.jpg 300w, https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/10\/errores-empresas-agentes-ia-arquitectura-genaia-1024x683.jpg 1024w, https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/10\/errores-empresas-agentes-ia-arquitectura-genaia-18x12.jpg 18w, https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/10\/errores-empresas-agentes-ia-arquitectura-genaia-1200x800.jpg 1200w, https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/10\/errores-empresas-agentes-ia-arquitectura-genaia.jpg 1536w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><\/a><\/figure>\n\n\n<p class=\"has-text-color genaia-etiqueta-p genaia-etiqueta-tipo wp-block-paragraph\" style=\"color:#4550f8;margin-top:0;margin-bottom:8px;font-family:Inter, sans-serif;font-size:12px;font-style:normal;font-weight:600;letter-spacing:0.12em;line-height:1.34;text-transform:uppercase\"><span class=\"genaia-etiqueta\">Article<\/span><\/p>\n\n\n<div style=\"color:#4550f8;font-size:12px;font-family:Inter, sans-serif;font-style:normal;font-weight:600;line-height:1.34;text-transform:uppercase;letter-spacing:0.12em;margin-top:0;margin-bottom:8px\" class=\"taxonomy-post_tag has-link-color genaia-etiqueta-p genaia-etiqueta-medio wp-elements-14 wp-block-post-terms has-text-color\"><a href=\"https:\/\/generativeaiassociation.org\/en\/articles\/tag\/tipo-articulo\/\" rel=\"tag\">Article<\/a><span class=\"wp-block-post-terms__separator\"> <\/span><a href=\"https:\/\/generativeaiassociation.org\/en\/articles\/tag\/autoria-manuel-vigil\/\" rel=\"tag\">Manuel Vigil \u00b7 Distinguished Solutions Engineer, Salesforce<\/a><\/div>\n\n<div style=\"color:#6e7586;font-size:13px;font-family:Inter, sans-serif;line-height:1.5;margin-top:0;margin-bottom:16px\" class=\"wp-block-post-date has-text-color\"><time datetime=\"2026-10-06T11:19:17+00:00\">06\/10\/2026<\/time><\/div>\n<h3 style=\"color:#090a21;font-size:clamp(15.747px, 0.984rem + ((1vw - 3.2px) * 0.86), 24px);font-family:&#039;Space Grotesk&#039;, sans-serif;font-style:normal;font-weight:500;line-height:1.3;letter-spacing:-0.01em;margin-top:0;margin-bottom:8px\" class=\"has-link-color wp-elements-15 wp-block-post-title has-text-color\"><a href=\"https:\/\/generativeaiassociation.org\/en\/articles\/cinco-errores-empresas-implantar-agentes-ia\/\" target=\"_self\" >The five mistakes companies make when implementing AI agents<\/a><\/h3>\n\n<div style=\"color:#4550f8;font-size:14px;font-family:Inter, sans-serif;font-style:normal;font-weight:600;line-height:1.5;margin-top:0;margin-bottom:4px\" class=\"taxonomy-post_tag has-link-color genaia-autoria wp-elements-16 wp-block-post-terms has-text-color\"><a href=\"https:\/\/generativeaiassociation.org\/en\/articles\/tag\/tipo-articulo\/\" rel=\"tag\">Article<\/a><span class=\"wp-block-post-terms__separator\"> <\/span><a href=\"https:\/\/generativeaiassociation.org\/en\/articles\/tag\/autoria-manuel-vigil\/\" rel=\"tag\">Manuel Vigil \u00b7 Distinguished Solutions Engineer, Salesforce<\/a><\/div>\n\n<div style=\"color:#6e7586;font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.208), 16px);font-family:Inter, sans-serif;font-style:normal;font-weight:400;line-height:1.6;margin-top:0;margin-bottom:0\" class=\"has-link-color wp-elements-17 wp-block-post-excerpt has-text-color\"><p class=\"wp-block-post-excerpt__excerpt\">The success of AI agents depends much less on the model than we usually think and much more on the enterprise architecture: data, security, governance, oversight\u2026<\/p><p class=\"wp-block-post-excerpt__more-text\"><a class=\"wp-block-post-excerpt__more-link\" href=\"https:\/\/generativeaiassociation.org\/en\/articles\/cinco-errores-empresas-implantar-agentes-ia\/\">Read more \u2192<\/a><\/p><\/div><\/div>\n\n<\/li><li class=\"wp-block-post post-1344 post type-post status-publish format-standard has-post-thumbnail hentry category-uncategorized tag-tipo-articulo tag-autoria-javier-marin\">\n\n<div class=\"wp-block-group has-text-color has-background has-border-color genaia-tarjeta is-layout-flow wp-block-group-is-layout-flow\" style=\"border-color:#e6e8ec;border-style:solid;border-width:1.5px;border-radius:12px;color:#090a21;background-color:#ffffff;min-height:100%;padding-top:32px;padding-right:24px;padding-bottom:32px;padding-left:24px\"><figure style=\"margin-top:0;margin-bottom:24px\" class=\"wp-block-post-featured-image\"><a href=\"https:\/\/generativeaiassociation.org\/en\/articles\/gobernar-la-incertidumbre-cuando-una-ia-debe-abstenerse\/\" target=\"_self\" ><img loading=\"lazy\" decoding=\"async\" width=\"768\" height=\"432\" src=\"https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/09\/Gobernar-la-incertidumbre-Javier-Marin-GenAiA-768x432.png\" class=\"attachment-medium_large size-medium_large wp-post-image\" alt=\"Gobernar la incertidumbre: cu\u00e1ndo una IA debe abstenerse\" style=\"border-radius:8px;aspect-ratio:16\/9;width:100%;object-fit:cover;\" srcset=\"https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/09\/Gobernar-la-incertidumbre-Javier-Marin-GenAiA-768x432.png 768w, https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/09\/Gobernar-la-incertidumbre-Javier-Marin-GenAiA-300x169.png 300w, https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/09\/Gobernar-la-incertidumbre-Javier-Marin-GenAiA-1024x576.png 1024w, https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/09\/Gobernar-la-incertidumbre-Javier-Marin-GenAiA-1536x864.png 1536w, https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/09\/Gobernar-la-incertidumbre-Javier-Marin-GenAiA.png 1672w\" sizes=\"auto, (max-width: 768px) 100vw, 768px\" \/><\/a><\/figure>\n\n\n<p class=\"has-text-color genaia-etiqueta-p genaia-etiqueta-tipo wp-block-paragraph\" style=\"color:#4550f8;margin-top:0;margin-bottom:8px;font-family:Inter, sans-serif;font-size:12px;font-style:normal;font-weight:600;letter-spacing:0.12em;line-height:1.34;text-transform:uppercase\"><span class=\"genaia-etiqueta\">Article<\/span><\/p>\n\n\n<div style=\"color:#4550f8;font-size:12px;font-family:Inter, sans-serif;font-style:normal;font-weight:600;line-height:1.34;text-transform:uppercase;letter-spacing:0.12em;margin-top:0;margin-bottom:8px\" class=\"taxonomy-post_tag has-link-color genaia-etiqueta-p genaia-etiqueta-medio wp-elements-18 wp-block-post-terms has-text-color\"><a href=\"https:\/\/generativeaiassociation.org\/en\/articles\/tag\/tipo-articulo\/\" rel=\"tag\">Article<\/a><span class=\"wp-block-post-terms__separator\"> <\/span><a href=\"https:\/\/generativeaiassociation.org\/en\/articles\/tag\/autoria-javier-marin\/\" rel=\"tag\">Javier Marin \u00b7 AI Engineer &amp; Researcher<\/a><\/div>\n\n<div style=\"color:#6e7586;font-size:13px;font-family:Inter, sans-serif;line-height:1.5;margin-top:0;margin-bottom:16px\" class=\"wp-block-post-date has-text-color\"><time datetime=\"2026-09-02T10:42:02+00:00\">02\/09\/2026<\/time><\/div>\n<h3 style=\"color:#090a21;font-size:clamp(15.747px, 0.984rem + ((1vw - 3.2px) * 0.86), 24px);font-family:&#039;Space Grotesk&#039;, sans-serif;font-style:normal;font-weight:500;line-height:1.3;letter-spacing:-0.01em;margin-top:0;margin-bottom:8px\" class=\"has-link-color wp-elements-19 wp-block-post-title has-text-color\"><a href=\"https:\/\/generativeaiassociation.org\/en\/articles\/gobernar-la-incertidumbre-cuando-una-ia-debe-abstenerse\/\" target=\"_self\" >Governing uncertainty: when should AI abstain<\/a><\/h3>\n\n<div style=\"color:#4550f8;font-size:14px;font-family:Inter, sans-serif;font-style:normal;font-weight:600;line-height:1.5;margin-top:0;margin-bottom:4px\" class=\"taxonomy-post_tag has-link-color genaia-autoria wp-elements-20 wp-block-post-terms has-text-color\"><a href=\"https:\/\/generativeaiassociation.org\/en\/articles\/tag\/tipo-articulo\/\" rel=\"tag\">Article<\/a><span class=\"wp-block-post-terms__separator\"> <\/span><a href=\"https:\/\/generativeaiassociation.org\/en\/articles\/tag\/autoria-javier-marin\/\" rel=\"tag\">Javier Marin \u00b7 AI Engineer &amp; Researcher<\/a><\/div>\n\n<div style=\"color:#6e7586;font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.208), 16px);font-family:Inter, sans-serif;font-style:normal;font-weight:400;line-height:1.6;margin-top:0;margin-bottom:0\" class=\"has-link-color wp-elements-21 wp-block-post-excerpt has-text-color\"><p class=\"wp-block-post-excerpt__excerpt\">There are labyrinths that are not traversed by walking, but by remaining silent. Artificial intelligence has become one of them: a mirror that multiplies possible paths and, in doing so\u2026<\/p><p class=\"wp-block-post-excerpt__more-text\"><a class=\"wp-block-post-excerpt__more-link\" href=\"https:\/\/generativeaiassociation.org\/en\/articles\/gobernar-la-incertidumbre-cuando-una-ia-debe-abstenerse\/\">Read more \u2192<\/a><\/p><\/div><\/div>\n\n<\/li><\/ul>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-buttons has-link-color wp-elements-22 is-layout-flex wp-block-buttons-is-layout-flex\" style=\"margin-top:32px\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-text-color has-background wp-element-button\" href=\"https:\/\/generativeaiassociation.org\/en\/actualidad\/\" style=\"border-radius:8px;color:#ffffff;background-color:#4550f8;padding-top:16px;padding-right:32px;padding-bottom:16px;padding-left:32px;font-family:Inter, sans-serif;font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.208), 16px);font-style:normal;font-weight:600\">See all the latest news \u2192<\/a><\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-text-color has-link-color genaia-seccion wp-elements-23 has-global-padding is-layout-constrained wp-container-core-group-is-layout-8c5385e5 wp-block-group-is-layout-constrained\" style=\"color:#ffffff;padding-top:56px;padding-right:24px;padding-bottom:56px;padding-left:24px\">\n<p class=\"has-text-color wp-block-paragraph\" style=\"color:#4de0ff;font-family:Inter, sans-serif;font-size:12px;font-style:normal;font-weight:600;letter-spacing:0.12em;line-height:1.34;text-transform:uppercase\">Expert ecosystem<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-text-color\" style=\"color:#ffffff;margin-top:24px;margin-bottom:0;font-family:'Space Grotesk', sans-serif;font-size:clamp(22.041px, 1.378rem + ((1vw - 3.2px) * 1.454), 36px);font-style:normal;font-weight:500;letter-spacing:-0.02em;line-height:1.22\">Talent and experience are at the heart of GenAiA<\/h2>\n\n\n\n<p class=\"has-text-color wp-block-paragraph\" style=\"color:#a8afbf;margin-top:24px;margin-bottom:0;font-family:Inter, sans-serif;font-size:clamp(14px, 0.875rem + ((1vw - 3.2px) * 0.417), 18px);line-height:1.56\">Experts and organizations with diverse profiles contribute real experience, contrast perspectives, and expand our collective capacity for analysis and action.<\/p>\n\n\n\n<div class=\"wp-block-group genaia-logos is-content-justification-center is-layout-flex wp-container-core-group-is-layout-cc00863d wp-block-group-is-layout-flex\" style=\"margin-top:48px\">\n<figure class=\"wp-block-image size-full is-resized\" style=\"margin-top:0;margin-bottom:0\"><a href=\"https:\/\/generativeaiassociation.org\/en\/become-a-member\/\"><img decoding=\"async\" src=\"https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/09\/stratio-blanco.png\" alt=\"Stratio\" style=\"width:150px\"\/><\/a><\/figure>\n\n<figure class=\"wp-block-image size-full is-resized\" style=\"margin-top:0;margin-bottom:0\"><a href=\"https:\/\/generativeaiassociation.org\/en\/become-a-member\/\"><img decoding=\"async\" src=\"https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/09\/hiberus-blanco.png\" alt=\"Hiberus\" style=\"width:150px\"\/><\/a><\/figure>\n\n<figure class=\"wp-block-image size-full is-resized\" style=\"margin-top:0;margin-bottom:0\"><a href=\"https:\/\/generativeaiassociation.org\/en\/become-a-member\/\"><img decoding=\"async\" src=\"https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2024\/02\/Logo-Deimos_blanco-1.png\" alt=\"Deimos\" style=\"width:150px\"\/><\/a><\/figure>\n\n<figure class=\"wp-block-image size-full is-resized\" style=\"margin-top:0;margin-bottom:0\"><a href=\"https:\/\/generativeaiassociation.org\/en\/become-a-member\/\"><img decoding=\"async\" src=\"https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/09\/fujitsu-blanco.png\" alt=\"Fujitsu\" style=\"width:150px\"\/><\/a><\/figure>\n\n<figure class=\"wp-block-image size-full is-resized\" style=\"margin-top:0;margin-bottom:0\"><a href=\"https:\/\/generativeaiassociation.org\/en\/become-a-member\/\"><img decoding=\"async\" src=\"https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2024\/05\/wordmark_white-Wizeline.png\" alt=\"Wizeline\" style=\"width:150px\"\/><\/a><\/figure>\n\n<figure class=\"wp-block-image size-full is-resized\" style=\"margin-top:0;margin-bottom:0\"><a href=\"https:\/\/generativeaiassociation.org\/en\/become-a-member\/\"><img decoding=\"async\" src=\"https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2024\/02\/logo_datua_grupo.png\" alt=\"Datua\" style=\"width:150px\"\/><\/a><\/figure>\n\n<figure class=\"wp-block-image size-full is-resized\" style=\"margin-top:0;margin-bottom:0\"><a href=\"https:\/\/generativeaiassociation.org\/en\/become-a-member\/\"><img decoding=\"async\" src=\"https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2024\/09\/logo_sin_fondo_multiverse-1-1.png\" alt=\"Multiverse Computing\" style=\"width:150px\"\/><\/a><\/figure>\n\n<figure class=\"wp-block-image size-full is-resized\" style=\"margin-top:0;margin-bottom:0\"><a href=\"https:\/\/generativeaiassociation.org\/en\/become-a-member\/\"><img decoding=\"async\" src=\"https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/09\/axpe-blanco.png\" alt=\"Axpe Consulting\" style=\"width:150px\"\/><\/a><\/figure>\n\n<figure class=\"wp-block-image size-full is-resized\" style=\"margin-top:0;margin-bottom:0\"><a href=\"https:\/\/generativeaiassociation.org\/en\/become-a-member\/\"><img decoding=\"async\" src=\"https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/09\/mnemo-blanco.png\" alt=\"Mnemo\" style=\"width:150px\"\/><\/a><\/figure>\n\n<figure class=\"wp-block-image size-full is-resized\" style=\"margin-top:0;margin-bottom:0\"><a href=\"https:\/\/generativeaiassociation.org\/en\/become-a-member\/\"><img decoding=\"async\" src=\"https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/09\/izertis-blanco.png\" alt=\"Izertis\" style=\"width:150px\"\/><\/a><\/figure>\n\n<figure class=\"wp-block-image size-full is-resized\" style=\"margin-top:0;margin-bottom:0\"><a href=\"https:\/\/generativeaiassociation.org\/en\/become-a-member\/\"><img decoding=\"async\" src=\"https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/09\/serquo-blanco.png\" alt=\"Serquo\" style=\"width:150px\"\/><\/a><\/figure>\n\n<figure class=\"wp-block-image size-full is-resized\" style=\"margin-top:0;margin-bottom:0\"><a href=\"https:\/\/generativeaiassociation.org\/en\/become-a-member\/\"><img decoding=\"async\" src=\"https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/09\/solutia-blanco.png\" alt=\"Grupo Solutia\" style=\"width:150px\"\/><\/a><\/figure>\n\n<figure class=\"wp-block-image size-full is-resized\" style=\"margin-top:0;margin-bottom:0\"><a href=\"https:\/\/generativeaiassociation.org\/en\/become-a-member\/\"><img decoding=\"async\" src=\"https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2024\/02\/SIGMA-AI-rgb-1920px-1.png\" alt=\"Sigma AI\" style=\"width:150px\"\/><\/a><\/figure>\n\n<figure class=\"wp-block-image size-full is-resized\" style=\"margin-top:0;margin-bottom:0\"><a href=\"https:\/\/generativeaiassociation.org\/en\/become-a-member\/\"><img decoding=\"async\" src=\"https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/09\/weber-blanco.png\" alt=\"Weber Shandwick\" style=\"width:150px\"\/><\/a><\/figure>\n\n<figure class=\"wp-block-image size-full is-resized\" style=\"margin-top:0;margin-bottom:0\"><a href=\"https:\/\/generativeaiassociation.org\/en\/become-a-member\/\"><img decoding=\"async\" src=\"https:\/\/generativeaiassociation.org\/wp-content\/uploads\/2026\/09\/intersystems-blanco.png\" alt=\"InterSystems\" style=\"width:150px\"\/><\/a><\/figure>\n<\/div>\n<\/div>\n\n\n\n<div class=\"wp-block-group has-text-color has-link-color genaia-seccion wp-elements-24 has-global-padding is-layout-constrained wp-container-core-group-is-layout-8c5385e5 wp-block-group-is-layout-constrained\" style=\"color:#ffffff;padding-top:56px;padding-right:24px;padding-bottom:56px;padding-left:24px\">\n<h2 class=\"wp-block-heading has-text-color\" style=\"color:#ffffff;margin-top:0;margin-bottom:0;font-family:'Space Grotesk', sans-serif;font-size:clamp(22.041px, 1.378rem + ((1vw - 3.2px) * 1.454), 36px);font-style:normal;font-weight:500;letter-spacing:-0.02em;line-height:1.22\">Join as a member and lead the transformation.<\/h2>\n\n\n\n<div class=\"wp-block-buttons has-link-color wp-elements-25 is-layout-flex wp-block-buttons-is-layout-flex\" style=\"margin-top:32px\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-text-color has-background wp-element-button\" href=\"https:\/\/generativeaiassociation.org\/en\/become-a-member\/\" 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Integramos tecnolog\u00eda, negocio, sociedad e instituciones para convertir experiencia, investigaci\u00f3n y debate en criterio independiente, capacidad de interlocuci\u00f3n y una base s\u00f3lida para la toma de decisiones. 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