• ¿Estamos ya en la era de las “vibe comms”?

    Are we already in the era of “vibe comms”?

    By Natalia Sánchez, Co-CEO of Weber Shandwick. The term “vibe coding” was coined in February 2025 by Andrej Karpathy, co-founder of OpenAI and former AI lead at Tesla. In his definition, Karpathy described a future where artificial intelligence (AI) tools reach a level where developers can “forget that they are coding…”