
We bring expert knowledge to the conversations that are defining artificial intelligence.
Highlights · Meetings · In the media · Press releases.
We promote our own meetings, activate conversations in the ecosystem, collaborate with organizations and institutions, and bring the perspective of our experts to media and public spaces.

Featured

IN THE MEDIA · CAPITAL RADIO
Governance, traceability and the future of AI
Óscar Méndez Soto, president of GenAiA, analyzes the challenges of AI evolution on Capital Radio's After Work program and advocates for governance capable of combining innovation, security, and responsibility.

GENAIA · AI AND EMPLOYMENT
Job transformation is on GenAiA's agenda
The launch of the report "Impact of AI on the Employment Structure 2026-2030" opens a conversation with media, companies and experts about automation, productivity and adaptation of the labor market.

GENAIA COMMUNITY · THINK TANKS
Strategic Circle: we activate expert collaboration in three priority areas
We bring together partners and experts to launch working groups on applications and innovation, regulation and ethics, and talent, diversity and organizational transformation.
Activity and career
An association is also built on what it activates, connects, and fosters conversation. Here we bring together meetings, media presence, collaborations, our own initiatives, and participation in relevant spaces within the ecosystem. Each milestone is presented through the knowledge, conversation, or connection it activates, with its date serving as context rather than as the central focus of the narrative.
In the media

Governance, traceability and the future of AI
Óscar Méndez Soto analyzes the challenges of AI evolution on Capital Radio's After Work program and advocates for governance capable of combining innovation, security, and responsibility.
Listen to interview →
Industry 5.0: Productive muscle or the best-regulated museum in the world?
Óscar Méndez Soto analyzes Europe's challenge to convert artificial intelligence into industrial capability: the limits of pilot projects, sovereignty over technological infrastructures and the human role in automated environments.
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«"Putting the Manhattan Project of AI in private hands is a path to disaster."»
In Nació, Óscar Méndez Soto analyzes the impact of AI on employment and the economic model, the concentration of capabilities in a few companies, and European technological sovereignty.
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Governing artificial intelligence at the pace at which technology advances
Óscar Méndez Soto addresses in Hora 25 the current limits of AI governance, the responsibility of companies and institutions, and the need to act before technological capacity exceeds our capacity to control it.
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GenAiA warns that "the biggest conceptual error" is allowing the use of the public cloud in government.
Óscar Méndez Soto analyzes in Europa Press the challenge of technological autonomy for Spain and Europe in the face of an AI increasingly linked to the control of critical infrastructures, data and computing capacity.
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Press releases

Impact of AI on the employment structure 2026-2030
Main conclusions of the AI Research Lab report and GenAiA's position on a labor transformation that requires anticipation, adaptation and new skills.
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GenAiA, the first generative AI association driven by the Spanish entrepreneurial ecosystem
Association launch note, published on November 28, 2023, with its founding objectives and the first partners and experts that make it up.
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Milestones and encounters

Conversational agents: how they are changing the relationship between companies and people
Sonia Casado, Chief Transformation & AI Officer at Dentsu, presents "Conversational Agents." The session also reviews the association's working groups and their focus for the new year.
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Women in GenAI: expanding the voices that build artificial intelligence
The initiative connects professionals and role models to promote greater female participation, visibility, and leadership in the development and application of artificial intelligence.
Learn about the initiative →
Compressing models and measuring the economic impact of generative AI
Victor Gaspar, from Multiverse Computing, explains the compression of generative models with tensor networks; Andrés Pedreño analyzes the economic impact of artificial intelligence and strategies to maximize its development.
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Understanding generative AI and its impact on the organization
David Hurtado, Innovation Lead at Microsoft, discusses understanding generative AI and its organizational impact. Juan José Cerrolaza, from Quant, presents "Surfing the Hype: The Reality of Implementing Generative AI Systems.".
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From technological capability to the business application of generative AI
A conversation with AWS and the GenAiA ecosystem about technological evolution, adoption, and the conditions necessary to bring new AI capabilities to the business environment.
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Bringing generative AI closer to the reality of businesses
First meeting of consultants, integrators, companies and professionals involved in the development and implementation of generative AI technologies: a full morning of presentations and workshops on how to apply them to business.
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Reinventing the company with generative AI: technology, creativity and business
This meeting connects technological and business expertise to analyze how generative AI transforms creative processes, work models, and new business opportunities.
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From AI regulation to benefits: regulatory framework and data
Carlos Rivadulla speaks on "The regulation of AI, from risk to profit." Óscar Méndez, president of GenAiA, presents Stratio Generative AI Data Fabric and reviews the progress of the working groups.
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From text to consultation: technical strategies and ethical framework
Pablo Hidalgo shares "Approaching Text-to-SQL: Strategies and Best Practices"; Óscar Méndez Soto addresses the regulatory system and ethics in the AI ecosystem; Pedro Llamas Flores presents OCI Generative AI Service, Oracle's proposal.
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Bringing generative AI to production: use cases and cloud strategy
Carlos Rodríguez Abellán shares Fujitsu's experience with a use case and the considerations for putting projects of this nature into production. Javier Martinez, from Google Cloud, explains his strategy in the enterprise environment.
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Generative AI and language: challenges and opportunities for LLMs
Elena González-Blanco, Head of AI at Microsoft, presents "Generative AI and language: challenges and opportunities for LLMs". Carlos Picazo, from Adobe, closes with "GenAI at the service of creativity and marketing in a business environment.".
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GenAiA is born: the association's objectives, mission, and values
Carmen Vidal Gil, executive vice president, and Óscar Méndez Soto, president, welcome members and experts and present the association's objectives, mission, and values.
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